COMMON QUESTIONS
ABOUT AMWAY
Amway offers a range of apps and digital resources for Amway Independent Business Owners to give them the convenience of running their businesses anytime or anywhere from a computer, smartphone or tablet.
- Amway Business Center app helps Independent Business Owners manage their business on the go by letting them check personal and team performance, register new Independent Business Owners or customers as well as view action reports.
- Amway Resource Center App offers a one-stop destination for multimedia materials. With an updated look and easy-to-use navigation, the app is designed to help Independent Business Owners access and share business resources on the go.
- Nutrilite Supplement Recommender can suggest supplements perfectly suited to a person’s needs by taking a quick, simple, and scientifically-supported assessment.
- The Amway Mobile website via any internet-enabled smartphone can quickly and easily register a customer or an Amway Independent Business Owner, check personal and team performance results, access educational resources, and shop. Users can also switch between the full site and mobile site at their convenience.
Amway is one of the world’s largest direct-selling businesses. The company sells products for nutrition, beauty, personal care and the home. Amway is family owned, financially stable and led by a diverse global management team that supports Amway Independent Business Owners and their goals. Amway is built on principles, people and products that have touched millions of lives around the world.
Amway was started in 1959 by Rich DeVos and Jay Van Andel. Rich and Jay were two friends who shared a similar goal and ambition: They wanted to make more out of life for themselves, their families and their friends. In 1959 – after numerous ventures into entrepreneurship – they started a new business together in the basements of their homes in Ada, Michigan. They built Amway on the belief that business ownership improves lives through personal achievement and the opportunity to earn income. Amway is now the number one direct selling company in the world (link: https://www.directsellingnews.com/global-100-lists/).
The leadership team at Amway includes Michael Nelson, Steve Van Andel and Doug DeVos. This global team is the company’s key executive decision-making body focused on global strategy development and delivering meaningful Amway Independent Business Owner and customer experiences.
- Michael Nelson as President & Chief Executive Officer. In his three decades at Amway, Michael has held critical leadership positions in Strategy, Supply Chain and Technology, among many other disciplines across the organization. He leads the overall management of Amway and is responsible for setting the company’s strategic vision and growth strategies.
- Steve Van Andel is co-chair of the Board of Directors of Amway. He is the eldest son of Amway Co-Founder Jay Van Andel. He has been part of leading a strategic transformation of the company with a focus on growth through digital tools, mobile experiences and product innovations.
- Doug DeVos is co-chair of the Board of Directors of Amway. He is the son of Amway Co-Founder Rich DeVos. He previously served as president of Amway for more than 16 years. His focus on fostering entrepreneurship and providing opportunities for people around the world to start a business of their own helped drive Amway to its leadership position in the industry.
Yes, Amway is still in business and has been for more than 60 years. The company was founded in 1959 by Jay Van Andel and Rich DeVos, two entrepreneurs who started numerous business ventures of their own and saw the importance of helping others do the same. Amway is based in Ada, Michigan, operates in more than a hundred countries and territories and is the number one direct selling company in the world, according to Direct Selling News.
Amway is a global company with more than 1 million Independent Business Owners operating in 6 continents and more than 100 countries and territories. Amway's presence stretches from South Africa to Thailand and England to Australia. Amway has 750+ physical locations around the world that include experience centers, shops, plazas and distribution centers. Wherever your travels take you, there is probably an Amway experience center or an Amway Independent Business Owner near you! You can see what countries and territories Amway operates here.
Amway has a rich history, dating back to the company’s founding in 1959, in Ada, Michigan, by school friends Jay Van Andel and Rich DeVos. The company has expanded through the years to a multi-billion-dollar enterprise that has brought a business ownership opportunity to millions in more than 100 countries and territories worldwide.
- In 1959, Amway launched its first product, Frisk Liquid Organic Cleaner Concentrate, later named L.O.C. – one of the world’s first biodegradable, concentrated multi-purpose cleaners.
- In 1967, Amway sales reached $50 million as the company expanded and, a year later, debuted the Artistry™ brand.
- 1970s: Amway acquired the Nutrilite™ brand, added eight more international markets and expanded the world headquarters to almost one million square feet.
- 1980s: The Amway Opportunity reached a total of 20 countries through the power of more than one million distributors.
- 1990s: Amway expanded into 33 additional markets around the world. Amway would more than double in size during the decade.
- 2000s: Brought new partnerships, new innovations and new efforts to help Amway achieve its vision of Helping People Live Better Lives.
- 2010 on: Amway continues to impact the lives of people around the world using new communication technologies and social media tools. Strong sales lead to a global manufacturing expansion and new company milestones.
Rather than owning companies, Amway has a broad portfolio made up of a family of brands in nutrition, beauty, personal care and home care designed to support your journey toward a healthier lifestyle. Amway™ brands include:
- Nutrilite™ nutrition products, including vitamins, dietary supplements,
and wellness snacks and beverages - BodyKey by Nutrilite™ weight-management products
- XS™ Sports Nutrition drink, snack and performance products
- Artistry™ skincare and makeup products
- Satinique™ hair care collection
- eSpring™ Water Purifiers
- Atmosphere Sky™ Air Treatment System
- Amway Home™ environmentally sensitive home-cleaning products
- iCook™ cookware, with its advanced design, and knifeware
There are many good things about Amway. Amway is the trusted source for over 350 exclusive healthy products. They are both award-winning* and independently recognized by leading third party organizations. Amway meets or exceeds regulatory standards in every country where products are sold. And then there’s the opportunity for satisfied customers to become Independent Business Owners (IBOs). Amway offers a low cost opportunity. IBOs make money when their customers buy Amway™ products and when others in their organization sell products. Their sales are backed by a 100% satisfaction guarantee on all products.† There are no inventory requirements and Amway also offers a 100% satisfaction guarantee if you decide being in business for yourself isn’t for you.† But the company’s cutting-edge tools and network of business owners can help you rise to reach your goals. Ultimately, what you accomplish depends on the effort and time you put into your business. Amway grew into the #1 direct sales company in the world by partnering with people around the globe. ‡ Over the past six decades, Amway has paid out over $58 billion in income and bonuses.§
* Nutrilite received two Stevie® Awards in 2019. and the EPA’s 2017 Safer Choice Partner of the Year Award.
† Exclusions and additional fees may apply. For complete details, visit www.amway.com and search Satisfaction Guarantee
‡ Amway named the world’s #1 direct selling company by Direct Selling News.
Amway is a trusted source that manufactures and distributes over 350 unique nutrition, beauty, personal care and home products sold exclusively through Amway independent business owners. Amway also provides a low risk opportunity to earn extra money selling those products.
Launched in 1959, Amway has grown into the world’s largest direct selling company.* Amway manufactures and distributes nutrition, beauty, personal care and home products exclusively sold in more than 100 countries through a network of more than 1 million Independent Business Owners (IBOs).
The company is committed to product innovation, which is why it holds more than 1,000 patents and patents pending. In the past decade, Amway has invested more than $335 million in new manufacturing and R&D facilities across North America.
The Amway Center, the sports arena and entertainment venue in Orlando, Florida, is the namesake of this successful and philanthropic family-owned business.
In a 1979 ruling that stands today, Amway was recognized by the United States Federal Trade Commission as a legitimate direct selling business whose distributors sell quality products to consumers, and one in which no one earns income unless products are sold. This ruling is used by nations around the world as they established regulations for the direct selling industry.
Amway IBOs earn income by recommending and selling high-quality products and building a team to do the same. Amway’s extensive range of personalized, healthy nutrition, beauty and home products help people live more balanced and active lives.
The Amway business model is designed with flexibility in mind. Through their Amway logins, IBOs can access on-demand training and digital tools that empower them to run their businesses wherever and whenever they want.
* Source: GlobalData; https://gdretail.net/amway-claims
Yes, Amway is good. Amway is a great way to earn extra money and empowers people to pursue their best lives.
So it’s not surprising that Amway is the world’s largest direct selling company.* For the past 60 years, this family-owned business has manufactured and distributed nutrition, beauty, personal care and home products now exclusively sold in 100 countries through Amway Independent Business Owners (IBOs).
The company’s more than 350 high-quality nutrition, beauty and home products support health and well-being. Amway holds more than 1,000 global patents and patents pending for products, a natural result of the company’s focus on innovation and rigorous testing processes.
The Amway Promise is another factor that sets Amway apart from other direct selling companies. Amway offers 100% satisfaction guarantee* for both products and the Amway opportunity, along with responsive customer service support. The company’s low-cost business model sets IBOs up to reach their goals.
As one of the most recognizable businesses in the industry, Amway has attracted attention through the years – good and bad. While many IBOs have a positive experience, owning a business may not be right for everyone. In a 1979 ruling that stands today, Amway was recognized by the United States Federal Trade Commission as a legitimate direct selling business.
Amway provides more than 1 million business owners around the world with the opportunity to supplement their income through product sales, to mentor others who share the same passion for Amway™products, and to become part of a business that can balance work with family. And with support, IBOs bring high-quality products and frictionless shopping experiences to their customers.
* Source: GlobalData; https://gdretail.net/amway-claims
* Exclusions and additional fees may apply. For complete details, visit www.amway.com and search Satisfaction Guarantee
Amway is a health and wellbeing company in the direct selling industry. It operates in more than 100 countries and territories offering nearly 400 high quality products that are sold by Independent Business Owners (IBOs) directly to consumers. IBOs make money when they sell products to customers and might also qualify for monthly bonuses based on their sales volume and the sales volume of those they sponsored into the business.
Amway is a direct selling business that operates in more than 100 countries and territories around the world. In Amway, distributors (Amway Independent Business Owners) make money from the sale of products. In fact, an individual can earn more than the person who sponsored them in the business. There is a written contract between Amway and a Business Owner defining the relationship and providing Rules of Conduct.
Direct selling is a business plan recognized by legal and law enforcement entities. According to the U.S. Direct Selling Association, there were 7.3 million** people selling to nearly 44.6 million customers in 2021, contributing an estimated $42.7 billion in retail sales to the nation’s economy.
For over 60 years, Amway has researched, designed and sold high-quality nutrition, personal care and home consumer products that borrow from the best of nature, use the best of science, and keep pace with the evolving marketplace.
https://www.dsa.org/statistics-insights/overview
Source: DSA 2022 Growth & Outlook Study; For further information visit https://www.dsa.org/benefits/research
When people register to become an Amway Independent Business Owner, they become part of a network of entrepreneurs willing to share their wisdom and expertise to help new IBOs build sustainable Amway businesses selling high quality products to customers.
Amway believes it can be the change for a better world. Its goal is to unite quality products, volunteerism and CSR programming to benefit communities across the Americas and worldwide. Through charitable contributions exceeding $315 million and more than 4.5 million volunteer hours, Amway employees and IBOs have supported more than 14.5 million people in the past 20 years.
There are large teams of farmers, scientists, engineers, manufacturers, educators and business experts working at Amway behind the scenes to ensure IBOs have the latest innovations in scientifically backed products and solutions to offer customers as well as the training and digital tools needed to run a successful business.
Always driven by its core values, an entrepreneurial spirit and a desire to help others, Amway has evolved into a modern ecommerce company with high quality products and the latest in digital tools to support Independent Business Owners as they sell products to customers and work to build their businesses.
Amway Independent Business Owners have access to Amway Education, an online and app-based learning platform powered by the IBO Academy. It offers courses on sales techniques, leadership skills, the compensation plan and other topics designed to help IBOs learn how to build a sustainable business by selling products to customers.
PRODUCTS
You get what you pay for. Amway™ products are priced higher because they’re made to a higher standard – and they’re backed by the AMWAYPROMISE™ 100% customer satisfaction guarantee.**
Product quality, superior ingredients, design excellence and rigorous testing ensure our products are pure, safe, effective and durable, which can sometimes result in a higher price than our competitors’ products.
Amway™ products combine the best of science and nature, many formulated with plant-based ingredients derived from plants grown and harvested on nearly 6,000 acres of organic farmland that we own around the world, using sustainable, chemical free methods*. Our agricultural experts and scientists partner to optimize the nutrients gathered from nature’s most powerful plants, to develop the most powerful products for your nutrition, beauty and home.
In just the last few years alone, Amway has invested $300 million in manufacturing and R&D facilities to continue our legacy of delivering world-class products to our Independent Business Owners and their customers.
*Products and ingredients are not organic.
**Exclusions apply. For complete details on returns and replacements, visit Amway.com.
Our mission to help people live better lives is fulfilled through a growing family of respected brands and science-based products that benefit your nutrition, beauty and home, including:
- Nutrilite™ is the world’s #1 selling vitamins and dietary supplement brand* and the only global vitamin and dietary supplement brand to grow, harvest and process plants on their own certified organic farms.*
- Artistry™ is among the world’s top 10, largest selling, premium beauty brands.* These personalized skincare and makeup products are infused with natural botanical ingredients and backed by Amway’s scientific expertise in skin health.
- Amway Home™ is a leading brand of environmentally-sensitive home cleaning products that are better, naturally.
- eSpring™ is the world’s largest-selling selling brand of home water treatment systems.† These powerful purifiers effectively destroy 99.9% of disease-causing microorganisms and effectively reduce more than 140 potential health-effect contaminants.
- Atmosphere™ is the best-performing HEPA air purifier among top competitors for removing allergens and other contaminants. †† These best-in-class air treatment systems that deliver clean air to your home or your car, connected to you on mobile
- iCook™ is cookware that builds confidence in the kitchen and brings family and friends together through food.
- XS™ Energy was the first exclusively sugar-free energy drink brand sold globally.*
For nearly 60 years, we’ve researched, designed and manufactured premium products that combine the best of nature and the best of science to make the world a healthier place for our Independent Business Owners and their customers.
GlobalData; https://gdretail.net/amway-claims
†Based on a Verify Markets study of 2012 global sales.
††Based on Internet claims as of February 2018 and based on 99.99% removal of airborne allergens and contaminants down to 0.007 microns that pass through the system.
All Amway™ products are safe when used as directed. In fact, product quality, effectiveness and safety are what set Amway apart. Amway products are award-winning and independently recognized by leading third party organizations.
DITTOTM is an Amway scheduled delivery program. It’s a way for Amway Independent Business Owners and customers to set up an order once and have the products repeatedly shipped on a schedule they determine. A DITTOTM scheduled order is easy to set up, use and monitor. Customers can adjust the cadence to monthly, bi-monthly or the specific months that work best for you. Notifications are sent prior to an order being processed so orders can easily be changed or cancelled without hassle or penalty. To help customers in determining the right amount and the right timing for deliveries, there is a usage calculator on the product pages. This is one more way Amway makes the ordering simple and seamless.
Nutrilite is part of the Amway family of high-quality product brands. Nutrilite is the world’s No. 1 selling vitamins and dietary supplements brand,* featuring botanical extracts made from plants grown on Amway’s nearly 6,000 acres of certified organic farmland. And Nutrilite is the only global vitamin and dietary supplement brand to grow, harvest and process plants on their own certified organic farms.* This trusted brand provides a complete array of vitamins and supplements for a range of needs, including general nutrition, heart health, weight management, and children's nutrition.
*Source: GlobalData; https://gdretail.net/amway-claims
Amway offers high-quality products in nutrition, beauty, personal care and home care. Products that help people live healthier lives. Some of Amway’s leading brands include:
- Nutrilite: The world’s No. 1 selling vitamins and dietary supplements brand*, featuring plant-based ingredients many of which are made from plants grown on Amway’s nearly 6,000 acres of certified organic farmland* in the U.S., Brazil and Mexico.*
- Artistry: Personalized beauty products infused with natural botanical ingredients and backed by Amway’s expertise in skin science.
- eSpring: The world’s No. 1 selling brand of home water treatment systems,** providing clean drinking water to families around the world.
- Atmosphere: The best-in-class air treatment system delivers clean air to homes by removing allergens and other contaminants from air passing through the filters.
- Amway Home: A full line of environmentally sensitive cleaning products for the home that use biodegradable ingredients.
For 60 years, Amway has researched, designed and sold high-quality nutrition, beauty, personal care and home consumer products that borrow from the best of nature, use the best of science, and keep pace with the evolving marketplace.
* Products and ingredients are not organic.
** Source: GlobalData; https://gdretail.net/amway-claims
Amway sells a broad portfolio of healthy products and solutions that support your journey toward a healthier lifestyle. Products in nutrition, beaty, personal care and home care that combine the best of nature and the best of science. With our 100% Satisfaction Guarantee* ensured by the AMWAYPROMISE™ program, you can be confident in the product quality you are receiving.
*Exclusions apply. For complete details on returns and replacements, visit Amway.com and search: AMWAYPROMISE.
Amway™ products can be purchased online at Amway.com or by working directly with an Amway Independent Business Owner. For personalized service before, during and/or after you receive your product, working with an Amway Independent Business Owner can bring peace of mind knowing that you have a product expert who has your back. Additionally, Amway stands behind their products and offers a 100% Satisfaction Guarantee* with the AMWAYPROMISE™ program.
*Exclusions apply. For complete details on returns and replacements, visit Amway.com and search: AMWAYPROMISE.
Amway offers a broad product portfolio in nutrition, beauty, personal care and home care that supports your journey toward a healthier lifestyle. For specific product details and pricing, visit Amway.com or talk to an Amway Independent Business Owner. Amway™ product prices reflect the quality, design excellence and rigorous testing that ensures that they are pure, safe, effective and durable. And they’re all backed by the AMWAYPROMISE™ 100% customer satisfaction guarantee.*
Amway™ brands include:
- Nutrilite™ nutrition products, including vitamins, dietary supplements, and wellness snacks and beverages
- BodyKey by Nutrilite™ weight-management products
- Truvivity by Nutrilite™ Hydrating System
- XS™ Sports Nutrition drink, snack and performance products
- Artistry™ skincare and makeup products
- G&H bath and body care
- Satinique™ hair care collection
- eSpring™ Water Purifiers
- Atmosphere Sky™ Air Treatment System
- Amway Home™ environmentally sensitive home cleaning products
- iCook™ Cookware, with its advanced design, and Knifeware
*Exclusions and additional fees may apply. For complete details on returns and replacements, visit Amway.com and search: AMWAYPROMISE.
For more than 60 years, Amway customers have enjoyed the convenience of shopping from home. Part of the fun is browsing through Amway product catalogs which provide the ultimate one-stop shopping experience.
These beautifully designed catalogs are a comprehensive resource of every Amway™ product. They feature brand stories, explain product benefits, list key ingredients, and highlight favorite customer products. The 3-pack catalog bundle of Optimal Health, Real Beauty, and Essential Home offers an easy way to learn about the company’s high-quality beauty, nutritional and home products.
The Optimal Health catalog has a convenient format organized around different nutritional needs, from weight loss to how to optimize workouts. It’s filled with a wealth of informative facts about Nutrilite™, the world’s number-one selling vitamins and dietary supplements brand,* plus our other nutrition brands – BodyKey by Nutrilite™ Weight Management shakes, bars, and snacks; XS™ Energy Drinks; and XS™ Sports Nutrition.
The pages of the Real Beauty catalog are filled with information about skincare and makeup collections from the Artistry™ brand along with fragrances and personal care products including Satinique™ Hair Care and G&H Bath and Body Care.
The Essential Home catalog is divided into three categories so it’s easy to find the cleaning solutions, laundry products, and body care items. Under Clean Care, there are safe and effective products such as Amway Home™ Laundry, Surface, and Dish Cleaners products. The Personal Care section highlights G&H Bath and Body Care Products and Glister™ Oral Care. And the Healthy Home section is where you will find Amway essentials such as Atmosphere Sky™ Air Treatment System, eSpring™ UV Water Purifier, and iCook™ Cookware.
Amway also offers the convenience of these popular catalogs online, where you can shop for more than 350 high-quality beauty, nutritional and home products on your phone, tablet or computer.
Learn more: www.amway.com
*Source: GlobalData; https://gdretail.net/amway-claims
Catalogs make shopping with Amway easier
Some of the brightest minds in the world support Amway's quality products. We have nearly 800 scientists, technicians and engineers on our Innovation and Science team who hold over 200 advanced degrees collectively. We also work with a team of Scientific Advisors who are experts in health, wellness, nutrition and skincare and provide input to our scientific studies and connect us to the latest research and innovation in their fields.
Amway has more than 640 scientists and engineers working at over 75 science and innovation labs across the world, researching botanical ingredients, developing and testing new products and technology and looking for ways to improve existing products to meet customers’ needs. As a result of their work, Amway has more than 750 patents and patents pending in support of the company’s health and wellbeing products and solutions.
DIRECT SELLING
Direct selling is a business model where people sell products directly to other people in a non-retail environment, person to person. The direct sales industry allows someone to start a business with minimal overhead costs and with no experience required.
We believe you’re in business for yourself but never by yourself. That’s why, in addition to this robust online learning, IBOs often get personal one-on-one coaching from their sponsors and teams as they learn to set goals, deepen their product knowledge, expand their sales expertise and run successful, sustainable Amway™ businesses.
Some IBOs may offer additional motivational or training materials to their teams for a fee. These are always optional and backed by generous return policies, as required by Amway.
Who better to buy from than someone who knows, uses and loves the product? Our IBOs are experts, always at the ready to answer your questions, help you understand product benefits, show you how to use products and even assist you with product returns. Your satisfaction is their passion, before and after your buy.
That said, you don’t have to meet with an IBO to purchase Amway™ products. You can order and reorder products through your IBO’s website, too. We make it easy and efficient to access the products you love, wherever and whenever you need them.
It’s a face to face business and we believe our business owners do a great job of taking care of their customers because they have a vested interest in doing keeping them happy and developing a repeat customer base.
Who better to buy from than someone who knows, uses and loves the product? Our IBOs are experts, always ready to answer your questions, help you understand product benefits, show you how to use products and even assist you with product returns. Your satisfaction is their passion, before and after your purchase.
That said, you don’t have to meet with an IBO to purchase Amway™ products. You can order and reorder products through their website, too. We make it easy and efficient to access the products you love, wherever and whenever you need them.
In a word, no. Our Independent Business Owners (IBOs) don’t need to carry product inventory and there are no purchase requirements with Amway – not ever, no exceptions.
Instead of stocking inventory before they begin selling, our IBOs rely on Amway to efficiently and affordably ship products directly to themselves and their customers. However, some IBOs may keep their own inventory for customer events or to demonstrate products and have them readily available for purchase. As entrepreneurs, it’s 100% their choice.
People choose to become an Amway IBO and start a business for a variety of reasons. Some IBOs focus on making a little extra money on the side to meet certain financial goals, while others want to become entrepreneurs and work to build their own full-time business. The good news is that it’s simple to become an Amway IBO. It’s complimentary to sign up and it comes with access to plenty of training, education and support to help you get started on your way to earning extra income through selling Amway’s high quality products.
Amway provides IBOs with the foundational resources they need to start their business quickly, including complimentary first-year registration, free training and education, digital tools for managing a business, support from the IBO community and the potential to earn a little extra income from selling any of the more than 350 high quality health and wellbeing products the company offers.
The cost to become an Amway Independent Business Owner is absolutely nothing. Anyone who wants to develop their entrepreneurial skills as an Independent Business Owner (IBO) selling health and wellbeing products to customers can do so without any upfront costs. The Amway registration fee is complimentary and after the first year it’s followed by an annual renewal fee.
Amway believes you’re in business for yourself but never by yourself. Amway offers free training and education to all IBOs through Amway Education, including more than 150 virtual courses and activities in multiple languages.
Registration is complimentary and Amway IBOs get access to a digital storefront as well as other online and mobile tools to help manage their business and educate customers about which of the nearly 400 high quality products might be right for them.
Amway Customer Service is also available in five languages to answer questions from customers or IBOs about products for the business.
Please see page six of the Business Reference Guide under Business Documents.
Before Amway founders Rich DeVos and Jay Van Andel started Amway, they were distributors for Nutrilite Products Inc. (a company they eventually bought). Nutrilite was the first company to establish a compensation model for direct sellers sometimes called multilevel marketing. The Amway business model launched in 1959 by Rich and Jay was largely based on what they saw as the successful parts of the Nutrilite plan and their desire to give everyone an opportunity to own their own business.
MAKING MONEY
Simply put, you make money by:
- Selling Amway™ products with a retail markup and pocketing the margin.
- Earning personal sales bonuses based on your personal volume of products sold.
- Achieving Growth Incentives for building a team of others, who in turn also sell Amway™ products.
Retail markup: IBOs can sell Amway™ products at a markup (the difference between cost and retail price) to earn retail margin on the sale. While IBOs can set their own prices, Amway does establish a suggested retail price for every product.
Bonuses: IBOs can earn monthly bonuses based on their personal sales volume (how many products and what types of products they sell).
Growth Incentives: As their business grows and they sponsor new team members, IBOs receive monthly bonuses based on the product sales volume of their team. IBOs earn Growth Incentives for reaching key business building milestones, such as one-time cash awards and business trips.
Amway offers a performance-based compensation plan. How much IBOs earn is largely dependent on how much time and effort they consistently put into their businesses. Rest assured, we reward your success. In fact, since 1959, Amway has paid out more bonuses and cash incentives to its distributors worldwide than any other direct selling company in history.*
*Source: GlobalData; https://gdretail.net/amway-claims
When people consider joining Amway, the question they ask themselves most is, “What kind of income do I want?” Not just how much, but how to earn it and for how long? For most, Amway is an ideal side gig that allows Independent Business Owners (IBOs) to run their businesses part-time to make a little extra money to reach a specific financial goal like paying off debt, investing in a college fund or funding a dream vacation. As their businesses grow, more experienced IBOs may invest more and more time, until eventually Amway becomes their full-time focus and primary paycheck.
It’s important to note that, unlike other businesses like Uber®† or Airbnb®†, Amway™ is a business where you can earn income, more predictably, over time. Only when IBOs consistently sell products and build teams of successful IBOs does their income increase and become more sustainable. Long-term success comes with passion, persistence and patience – and the rewards can be great. In fact, since 1959, Amway has paid out more bonuses and cash incentives to its distributors worldwide than any other direct selling company in history.*
*GlobalData; https://gdretail.net/amway-claims.
†Uber® is a registered trademark of Uber Technologies, Inc.; Airbnb® is a registered trademark of Airbnb, Inc.
With each product sold, we set aside a portion of the product cost as “bonus” (sales commission). This is shared by IBOs who work together in sales groups according to their contract with Amway. If no products are sold, nobody makes any money. Yet any sales leader would tell you that, in order to build a big business, you want as many points of sale as you can manage and support. Think of every new IBO sponsored as a point of sale.
Just like growing retailers who set up new stores, IBOs can grow their teams by sponsoring IBOs to sell Amway™ products and sponsor new IBOs, too. The more points of sale, the more customers reached and the more products sold. It’s as simple as that.
The short answer is yes, and in the United States tens of thousands of people do. You may or may not have heard of Amway, but it is the world’s number one direct selling company* and has been helping people be in business for themselves for more than 60 years. How do you make money with Amway? Through the sale of Amway’s high quality health, beauty and home products as a registered Amway Independent Business Owner (IBO).
*As ranked by 2024 Direct Selling News Global 100 based on 2023 revenues.
MYTHS
Let’s set the record straight with 10 fast facts about our business:
- Amway is a business that takes effort and time to get going. It’s not a “get rich quick scheme”.
- The Amway™ business is accessible to everyone but not right for everyone.
- IBOs only make money when they sell Amway™ products, not by sponsoring people who then sponsor more people and sell nothing. THAT is a scam.
- Since 1959, Amway has paid out more bonuses and cash incentives to its distributors worldwide than any other direct selling company in history.*
- Amway is the #1 direct selling company in the world, with 2023 global sales of $7.7 billion.
- If you start an Amway™ business, how much money you make depends on your effort.
- If our IBOs don’t succeed, Amway doesn’t succeed. We support them with free training through Amway Education, a robust online curriculum of more than 80 virtual courses and activities.
- We operate in more than 100 countries and territories worldwide. Our IBOs have no restrictions on where they can sell products, so long as Amway operates in that country or market.
- Our IBOs have no quotas or purchase requirements, but make no mistake: They only make money when they sell Amway™ products.
- Every product our IBOs sell is backed by the Amway Promise™ 100% customer satisfaction guarantee. If you don’t like it, we will happily refund your money.
*GlobalData; https://gdretail.net/amway-claims.
No, Amway is not a pyramid scheme. Unfortunately, a lack of understanding and misperceptions, especially on social media and forums such as Reddit®†, can incorrectly put this label on direct selling or multi-level marketing companies, like Amway.
It’s important to be alert to the difference between a multi-level marketing (MLM) opportunity and an illegal pyramid scheme. Amway is one of the oldest multi-level marketing — also known as direct selling — companies in an industry that spans the globe. Direct selling is a business plan recognized and protected under law. In a 1979 landmark ruling, the U.S. Federal Trade Commission (FTC) found in Amway’s favor, setting the standard for legitimate multi-level marketing businesses.
Can you make money with Amway? Amway has grown into the No. 1 direct selling company* in the world by offering people a way to start their own business and earn additional income by selling exclusive products. Whether you are looking for high-quality products or a chance to start a business, Amway has been a credible option for 60 years.
There are no purchase requirements. Amway is committed to quality and innovation, so its portfolio of more than 350 products is specially designed to meet individual needs for nutritional support, beauty, personal care and home care.
Commitment to people is a cornerstone of this American business. The company’s success is dependent on the success of Amway Independent Business Owners (IBOs) and the confidence people have in its products. That’s why the Amway global R&D team for years has partnered with leading universities and institutes to create some of the most innovative products on the planet. From organic farming to high-tech manufacturing, quality is always at the forefront.
Millions of Amway IBOs carry on the legacy of this family-owned company and, as a result, have created their own success stories.
* Direct Selling News, 4/7/2020.
† Exclusions and additional fees may apply. For complete details, visit www.amway.com and search Satisfaction Guarantee.
†Reddit® is a registered trademark of Reddit, Inc.
Whether you are looking for high-quality products or a business, Amway has been a credible option for 60 years. Amway has grown into the #1 direct selling company* in the world by offering people a way to start their own business and earn additional income by selling exclusive products.
How do we know so much about starting a business? Amway was founded by two entrepreneurs who started numerous business ventures of their own and saw the importance of helping others do the same. Millions of Amway Independent Business Owners (IBOs) carry on the legacy of this family-owned company.
There are no purchase requirements. Amway is committed to quality and innovation, so our portfolio of more than 350 products are specially designed to meet individual needs for nutritional support, beauty, personal care and home care.
Our commitment to people is a fundamental part of the business. Our success is dependent on the success of Amway IBOs and the confidence people have in our products. That’s why our company’s global R & D team for years has partnered with leading universities and institutes to create some of the most innovative products on the planet. From organic farming to high-tech manufacturing, we take quality seriously.
The Amway opportunity is a low-cost independent business supported with the resources of a global corporation. Optional training and digital tools help empower you to run your business wherever you want. We’ve designed it with flexibility and freedom in mind. While you’re building your business how you want, you’re not alone.
There’s a network of millions of IBOs around the globe to brainstorm ideas and celebrate together. We know you’re busy, so we make it easier to get started and keep going.
*Direct Selling News, 4/7/2020
† Exclusions and additional fees may apply. For complete details, visit www.amway.com and search Satisfaction Guarantee
Launched in 1959, Amway is one of the oldest and most successful multi-level marketing (MLM) businesses – also known as direct sales – in the world. Direct selling is a business plan recognized under law. There are 6.8 million people involved in direct selling in a market made up of nearly 40 million customers. According to the U.S. Direct Selling Association, this industry contributed an estimated $35.2 billion in retail sales to the nation’s economy in 2019.
Amway offers more than 350 high-quality nutrition, beauty and home products that support health and well-being. The company holds more than 700 global patents and patents pending for products, a natural result of the company’s focus on innovation and rigorous testing processes. This deep commitment to product quality, effectiveness and safety along with a 100% satisfaction guarantee† are what set Amway apart from the competition.
Amway™ products can only be purchased through Amway Independent Business Owners (IBOs) to ensure quality customer demands are being met. The Amway direct selling business is built on the personal customer service and thoughtful product recommendations from an IBO who knows the products and their benefits.
Amway appeals to those who want to own their own business while having the support and expertise of a global organization behind them. Amway IBOs make money when their customers buy Amway™ products and when others on their team sell products. The company’s technology tools can help you reach your goals.
Ultimately, what you accomplish depends on the effort and time you put into your business. Amway grew into the #1 direct sales company* in the world by offering an opportunity to people around the globe to reach their goals. Over the past six decades, Amway has paid out nearly $58 billion** in bonuses and incentives to its distributors worldwide.
† Exclusions and additional fees may apply. For complete details, visit www.amway.com and search Satisfaction Guarantee
* Direct Selling News, 4/7/2020
** GlobalData; https://gdretail.net/amway-claims
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