Direct selling, like any sales business, takes passion, persistence and patience. Sustainable success comes with years of consistent hard work, not easily and overnight. And the higher your financial goals, the more time and effort it takes to reach them.
True entrepreneurs find this challenge motivating, yet others may not have what it takes. We understand. If ever anyone, for any reason, is dissatisfied with Amway™, we back our products and business registration fee with the AMWAYPROMISE™ 100% customer satisfaction guarantee.** If you’re not happy, you can get your money back.
That’s how confident we are in our business. And how much we care about people.
**Exclusions apply. For complete details on returns and replacements, visit Amway.com.
The numbers speak for themselves:
- 71 million households in our top 10 markets alone use Amway™ products
- 1 in 5 U.S. homes has an Amway™ product
- 63% of households in Beijing, China, own at least one Amway™ product
- 58% of households in South Korea own at least one Amway™ product
Many IBOs use Amway™ products – in fact, we give them a discount when they do. They are our best product ambassadors, and their love for our products and their Amway™ businesses are secrets to their success: When you love what you do, it inspires others to do it, too.
An IBO can recruit one million people and, if none of them sells any Amway™ products, nobody earns an income. Yet any sales leader would tell you that, in order to build a big business, you want as many points of sale as you can manage and support. Think of every new IBO sponsored as a point of sale.
Just like growing retailers who set up new stores, IBOs can grow their teams by sponsoring IBOs to sell Amway™ products and sponsor new IBOs, too. The more points of sale, the more customers reached and the more products sold.
Because Amway only makes high quality products, successful IBOs enjoy the benefit of repeat buyers who become loyal customers. Like their IBO, these people fall in love with Amway™ products an often decide to sell, too. This organic growth makes for best sponsoring experience.
But no matter how many new people they sponsor, IBOs do not make money unless they sell Amway™ products. Period.
Many IBOs have invested in developing and promoting their own brand by using a distinctive name. While they may put this personal stamp on their business, every IBO is contractually obligated to be explicitly clear about how his or her business is connected to Amway.
Some IBOs make much more money than others, but it’s only because they sell more Amway™ products, all the while sponsor, mentor and lead larger teams of IBOs who sell significant amounts of product themselves. High earning IBOs are high performers. At this stage in their Amway™ businesses, they are seasoned, skilled leaders with great selling expertise an equally impressive work ethic.
Let’s set the record straight with 12 fast facts about our business:
- Amway is a business that takes effort and time to get going. It’s not a “get rich quick scheme”.
- Most IBOs work their Amway™ businesses part-time. Over time and with unwavering dedication, some IBOs grow their businesses into a full-time income.
- The Amway™ business is accessible to everyone but not right for everyone.
- IBOs only make money when they sell Amway™ products, not by sponsoring people who then sponsor more people and sell nothing. THAT is a scam.
- Since 1959, Amway has paid out more bonuses and cash incentives to its distributors worldwide than any other direct selling company in history.*
- Amway is the #1 direct selling company in the world, with 2018 global sales of $8.8 billion.
- If you start an Amway™ business, how much money you make depends on your effort.
- If our IBOs don’t succeed, Amway doesn’t succeed. We support them with free training through Amway Education, a robust online curriculum of more than 80 virtual courses and activities.
- We operate in more than 100 countries and territories worldwide. Our IBOs have no restrictions on where they can sell products, so long as Amway operates in that country or market.
- Our IBOs have no quotas or purchase requirements, but make no mistake: They only make money when they sell Amway™ products.
- While most IBOs have a positive experience with Amway, owning your own business isn’t right for everyone. That’s why we offer a 90-day refund on their registration fee (which is less than $100). Incidentally, sponsoring Amway Business Owners receive no part of the registration fee.
- Every product our IBOs sell is backed by the Amway Promise™ 100% customer satisfaction guarantee. If you don’t like it, we will happily refund your money.
*Euromonitor International Limited, www.euromonitor.com/amway-claims.
But there’s a big difference between “cult” and “culture”.
A core value of our business culture is to recognize and reward success. Over our six decades, we have held tens of thousands of meetings, big and small, that bring IBOs around the world together to learn, train and motivate each other. These hardworking entrepreneurs are the heart of our business, and we’re not shy about making a big deal over them.
These celebrations encourage, inspire, reward and mark the milestones of success earned by our hardworking IBOs – nobody deserves it more. It’s a part of our culture that will never change, and it sets Amway apart. We believe it’s one big reason why we are the #1 direct selling company in the world, with:
- More than 22,000 employees worldwide
- More than 700 physical Amway™ business locations worldwide
- More than 100 countries and territories where we do business
- More than 4 million business owners who sell Amway™ products
No, Amway is not a pyramid scheme. Unfortunately, a lack of understanding and misperceptions, especially on social media and forums such as Reddit®†, can incorrectly put this label on direct selling or multi-level marketing companies, like Amway.
It’s important to be alert to the difference between a multi-level marketing (MLM) opportunity and an illegal pyramid scheme. Amway is one of the oldest multi-level marketing — also known as direct selling — companies in an industry that spans the globe. Direct selling is a business plan recognized and protected under law. In a 1979 landmark ruling, the U.S. Federal Trade Commission (FTC) found in Amway’s favor, setting the standard for legitimate multi-level marketing businesses.
Can you make money with Amway? Amway has grown into the No. 1 direct selling company* in the world by offering people a way to start their own business and earn additional income by selling exclusive products. Whether you are looking for high-quality products or a chance to start a business, Amway has been a credible option for 60 years.
With a low startup cost and a 100% satisfaction guarantee† on all Amway™ products, the possibilities are great. There are no purchase requirements. Amway is committed to quality and innovation, so its portfolio of more than 350 products is specially designed to meet individual needs for nutritional support, beauty, personal care and home care.
Commitment to people is a cornerstone of this American business. The company’s success is dependent on the success of Amway Independent Business Owners (IBOs) and the confidence people have in its products. That’s why the Amway global R&D team for years has partnered with leading universities and institutes to create some of the most innovative products on the planet. From organic farming to high-tech manufacturing, quality is always at the forefront.
Millions of Amway IBOs carry on the legacy of this family-owned company and, as a result, have created their own success stories.
* Direct Selling News, 4/7/2020.
† Exclusions and additional fees may apply. For complete details, visit www.amway.com and search Satisfaction Guarantee.
†Reddit® is a registered trademark of Reddit, Inc.
At one time, Quixtar was the online presence of Amway North America. The Quixtar eCommerce brand launched in 1999 and was later consolidated back into the Amway brand, bringing together the two companies.
Amway is not, nor has it ever been banned in the U.S. Amway has operated continuously in the U.S. since its founding, in 1959. Today Amway operates in over 100 countries and territories worldwide. For more information on the company’s global footprint, go here.
Whether you are looking for high-quality products or a business, Amway has been a credible option for 60 years. Amway has grown into the #1 direct selling company* in the world by offering people a way to start their own business and earn additional income by selling exclusive products.
How do we know so much about starting a business? Amway was founded by two entrepreneurs who started numerous business ventures of their own and saw the importance of helping others do the same. Millions of Amway Independent Business Owners (IBOs) carry on the legacy of this family-owned company.
With a low startup cost and a 100% satisfaction guarantee† on all Amway™ products, the possibilities are great. There are no purchase requirements. Amway is committed to quality and innovation, so our portfolio of more than 350 products are specially designed to meet individual needs for nutritional support, beauty, personal care and home care.
Our commitment to people is a fundamental part of the business. Our success is dependent on the success of Amway IBOs and the confidence people have in our products. That’s why our company’s global R & D team for years has partnered with leading universities and institutes to create some of the most innovative products on the planet. From organic farming to high-tech manufacturing, we take quality seriously.
The Amway opportunity is a low-cost independent business supported with the resources of a global corporation. Optional training and digital tools help empower you to run your business wherever you want. We’ve designed it with flexibility and freedom in mind. While you’re building your business how you want, you’re not alone.
There’s a network of millions of IBOs around the globe to brainstorm ideas and celebrate together. We know you’re busy, so we make it easier to get started and keep going.
Launched in 1959, Amway is one of the oldest and most successful multi-level marketing (MLM) businesses – also known as direct sales – in the world. Direct selling is a business plan recognized under law. There are 6.8 million people involved in direct selling in a market made up of nearly 40 million customers. According to the U.S. Direct Selling Association, this industry contributed an estimated $35.2 billion in retail sales to the nation’s economy in 2019.
Amway offers more than 350 high-quality nutrition, beauty and home products that support health and well-being. The company holds more than 700 global patents and patents pending for products, a natural result of the company’s focus on innovation and rigorous testing processes. This deep commitment to product quality, effectiveness and safety along with a 100% satisfaction guarantee† are what set Amway apart from the competition.
Amway™ products can only be purchased through Amway Independent Business Owners (IBOs) to ensure quality customer demands are being met. The Amway direct selling business is built on the personal customer service and thoughtful product recommendations from an IBO who knows the products and their benefits.
Amway appeals to those who want to own their own business while having the support and expertise of a global organization behind them. Amway IBOs make money when their customers buy Amway™ products and when others on their team sell products. The company’s technology tools can help you reach your goals.
Ultimately, what you accomplish depends on the effort and time you put into your business. Amway grew into the #1 direct sales company* in the world by offering an opportunity to people around the globe to reach their goals. Over the past six decades, Amway has paid out nearly $58 billion** in bonuses and incentives to its distributors worldwide.
† Exclusions and additional fees may apply. For complete details, visit www.amway.com and search Satisfaction Guarantee
* Direct Selling News, 4/7/2020
** Euromonitor International Limited, www.euromonitor.com/amway-claims
No. Amway is not illegal. In fact, Amway is a direct selling business that has operated for 60 years in the U.S. and now operates in more than 100 countries and territories. Unfortunately, a lack of understanding and misperceptions, especially on social media, can incorrectly put a label on direct selling or multi-level marketing companies, like Amway.
In Amway, distributors (Amway Independent Business Owners) make money from the sale of products. Those high-quality, award-winning products are backed by a satisfaction guarantee, and the business opportunity is backed by a money-back guarantee. A written contract exists between Amway and every Independent Business Owner which includes Amway Rules of Conduct.
Amway is one of the oldest multi-level marketing – also known as direct selling – companies in an industry that spans the globe. Direct selling is a business plan recognized and protected under law. It is also an economic driver. There are 6.8 million people involved in direct selling in a market made up of nearly 40 million customers.* According to the U.S. Direct Selling Association, this industry contributed an estimated $35.2 billion in retail sales to the nation’s economy in 2019.
Many Independent Business Owners join because of the opportunity to be in business for yourself, but never by yourself. You set your own pace to earn extra income – with Amway's free education courses and the support of fellow business owners.
* Direct Selling Association, 6/4/2020
No, Amway is not bad. In fact, Amway is a great way to earn extra money while having the flexibility to pursue your best life. The company helps you launch a business with minimal investment, thanks to a low-start up cost and no requirements to purchase inventory.
Is Amway a good or bad option for you? Among the many good things about Amway is the company’s commitment to products that are good for you and the environment. For the past 60 years, this family-owned business has manufactured and distributed nutrition, beauty, personal care and home products now exclusively sold in over 100 countries and territories through Amway Independent Business Owners (IBOs).
Amway offers more than 350 quality product solutions that fit your lifestyle needs. The expansive portfolio of personalized products features a line of beauty and skin care products under the Artistry Studio™ brand for every skin tone and age. Amway has also developed products to meet different nutritional needs, such as Nutrilite™ Daily, a supplement featuring 24 essential vitamins and minerals as well as exclusive plant concentrates, and XS™ Sports Nutrition for optimizing workouts.
Many Amway™ products are backed by third-party certifications, such as Safer Choice and the National Sanitation Foundation (NSF). Amway holds more than 1,000 global patents and patents pending for products, a natural result of the company’s focus on innovation and rigorous testing processes.
The Amway Promise is another factor that sets Amway apart from other direct selling companies. Amway offers a 100% satisfaction guarantee† for products and the Amway opportunity, along with responsive customer service support. The company’s low-cost business plan provides a good and affordable way for IBOs to reach their goals.
Amway provides more than 1 million IBOs around the world with the opportunity to supplement their income through product sales, to mentor others who share the same passion for Amway™ products and to become part of a business that can balance work with family. And with that around-the-clock support, IBOs bring high-quality products and frictionless shopping experiences to their customers.
Learn more about Amway at Amway.com and Amway.ca.
† Exclusions and additional fees may apply. For complete details, visit www.amway.com and search Satisfaction Guarantee
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