Hands of Amway business owners symbolize shared valules

Business Profile

The Amway Sales Plan

How to Join

Founders' Fundamentals

History

Vision

Values

Amway has established some simple shared values that unite the entire company, and all of the Business Owner organizations that are associated with Amway. We believe that these values guide our actions and help us to achieve everything we are capable of without compromise or harm.

Partnership
Working in trust and confidence with each other to maximize everyone's long-term success.

Integrity

Measuring success not only in economic terms, but also by the respect, trust and credibilty one earns.

Personal Worth
Treating people fairly, respecting their unique qualities, and giving them opportunities to reach their full potential.

Achievement
Encouraging and recognizing creativity, innovation, excellence and accomplishment in all we do.

Personal Responsibility
Helping people to hold themselves accountable for achieving personal, team, and corporate goals.

Free Enterprise
Advocating freedom and free markets as the best way to improve standards of living worldwide.